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Youth in the slums of Nairobi. Future readers of literature delivered by mobile phone?

Yoza publishes short, hip novels and classic literature on mobile phones for African youth. Designed to encourage reading, writing and responding, Yoza engages African youth with stories and social issues. The project, which was spearheaded by Steve Vosloo – a technology researcher in Cape Town – and financed by South Africa’s Shuttleworth Foundation, is dedicated to a participatory culture hungry for micro-doses of literature that are accessible as pixels not paper.

Officially launched last September, Yoza is based on Vosloo’s observations that African youth are book-poor yet mobile-rich. An estimated 90 percent of urban South African youth have access to cell phones and 70 percent of those phones are web-enabled. In stark contrast, more than half of South African households own no leisure books and only 7 percent of public schools have functional libraries.

Illustrations from Yoza’s premiere edition: Kontax

Yoza’s first story, Kontax, followed the adventures of a local graffiti crew around Cape Town. Its 20 pages were initially published over a month of daily dispatches via a mobisite and later on the popular MXit social network. Each episode, released in both English and isiXhosha, was around 400 words long. Prizes were offered for the best comments and sequel ideas from Kontax readers.

Via Yoza, 17,000 users accessed the full premiere Kontax series for free — well eclipsing the South African “best-seller” standard of 5,000 book sales. Each chapter costs the reader around 1 US cent to download. Explains Vosloo, “Mobile data is cheap relative to voice and SMS — and of course, books. It’s also about access.” According to Vosloo, readership exploded when Yoza was made available to MXit’s 15 million local subscribers — a share currently far greater than Facebook’s.

Yoza content on MXit social network and on a mobisite (Image courtesy of Yoza)

The comments feature allows Vosloo to stay in touch with what readers want. “It’s become clear that youth are keen to be both educated and entertained,” he notes. “We get many requests for stories which are relevant to their lives. We’ve had requests for story lines which cover drugs and teen pregnancy, careers, money and more.” Feedback has helped to shape onwards content which includes Streetskillz, set during the football World Cup, Sisterz which explores dark family secrets and teenage life plus Confessions of a Virgin Loser which follows a boy steering his way through a complicated world of peer pressure, teenage sex and HIV/AIDS. Social issues provide a further avenue for interaction. A story which touched on domestic violence elicited a slew of comments in support of the affected character and posts of personal accounts which empathised with her situation.
 

South African students read and respond to Yoza content. (Image courtesy of Yoza)

Alongside popular culture content, Yoza has also been adding episodic versions of classics from Shakespeare to Wordsworth and other curriculum related texts. Feedback from teachers in low-income schools tells of class assignments given in conjunction with Yoza content and applauds the access to classic literature which the platform has provided. While some may criticise the informal use of language by readers – comments across the site also highlight an engaged audience ready to amend mistakes which have eluded Yoza’s editors. Although youthful readers may comment in text-speak, they eagerly respond with corrections on errors which creep into stories.

Looking to the future, Vosloo has been speaking with various potential sponsors who understand the bridge he has created between reading, response and social issues. One such discussion has been with a bank around the notion of a series featuring elements of financial literacy within its storyline. An aspect which is attractive to sponsors is the appetite created through releasing stories in installments but also that the entire series is then available on the Yoza site and continues to attract commentary. “It’s a bit like the transition from a box-office to DVD release,” adds Vosloo. “There’s the initial rush to devour a fresh feature yet the legacy contributes to a growing library of accessible content.”

An edited version of this article appears in my Change Observer Report on Design Observer.

Related posts:
Mathare’s Micro-farms and Market Gardens
Amplifying African Ingenuity

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iPhone Wallpaper by Isaiah King

African Digital Art points us to a number of designers who are responding to the revolution which continues to unfold in Egypt. Check further down for some less graphically resolved yet more immediate and compelling responses from scenes of protest and those on the ground.
 

Posters by Michael Thompson
 
Meanwhile, global protests spark savvy signage:

Istanbul protestor. By Bulent Kilic/AFP/Getty, via Foreign Policy
 

Protestor in Toronto via BuzzFeed
 
And on the ground – the most powerful messages speak volumes from their immediacy:

Sarcasm abound: “Go Mubarak.” By Marco Longari/AFP/Getty Images, via Foreign Policy

Thanking Facebook. By John Moore/Getty, via Foreign Policy

Plain and simple. By Marco Longari/AFP/Getty Images, via Foreign Policy

Down but not out. By Manoocher Deghati/AP , via the Guardian

Related posts:
Conflict Kitchen Serves Up Second Course
Wish List Fills Urban Gaps

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Earlier this month on a fleeting visit to Kenya for Nokia’s Open Innovation Africa Summit I met an array of innovative folk like venture catalyst Emeka Okafor, Ushahidi co-founder Erik Hersman and mobile novelist Steve Vosloo. But the most interesting person I met during the trip happened to be after the summit was over, when I went on an early morning foray in search of entrepreneurial activity in the slums of Nairobi. I came across Festus Ambche, 38, tending a flourishing half acre plot of edible produce at Mathare.
 

Festus arrived in Mathare from a family of farmers and saw the opportunity to put his agricultural knowledge to use. He rents his plot from the local council and sells his large variety of produce in the neighbouring slum – direct to residents and also at the local market. He’s also been experimenting with sack gardening and, noting it’s relevance for the cramped conditions of Mathare, has been sharing his learnings with others.
 

Sack gardening became increasingly popular during the post-election violence in 2007/08 when food prices rose by up to 50% and access from volatile sites like Mathare to regular food sources became a challenge. A number of non-profit groups, school and self-help organisations began to promote the efficient, low-maintenance and low-cost sack gardens as a way of enhancing food security. Spinach, kale, chard, peppers, spring onions and tomatoes could be grown with relative ease for household use. Some families began selling their surplus harvest to neighbours while others grouped together to create micro-enterprises around their collective crops, including nurseries to supply the growing flock of Nairobi’s sack gardeners with seedlings.
 

What started as a way of improving food security has blossomed into a number of entrepreneurial ventures, driving an increased demand for fresh, local produce. Folks I met seemed proud of the independence that their doorstep gardens could provide. Many residents are rural migrants with roots in farming and are rekindling agricultural knowledge they had left behind, via their sack based micro-farms. Meanwhile, for Festus, business is booming – with the community showing more interest in what can be grown closer to home and from trusted sources.
 
Related posts:
Women Together: Incentivising Savings
Mobile Enterprise

Kibera’s Garden in a Sack: Urban Agriculture Magazine (500KB, PDF)

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Next week ushers in this year’s Maker Faire Africa which celebrates the spirit of African ingenuity, innovation and invention. I recently interviewed one of its founder’s Emeka Okafor for Design Observer: Tinkers, Hackers, Farmer, Crafters. He spoke with conviction of

“the interchange between the emerging global dynamics and local inspiration in Africa. This speaks to a far-reaching conversation in which the questions are posed: How do we regain our creativity? How do we redefine what we mean by a society that is advanced?

He went on to describe the experimental platform which is neither a science fair, conference nor trade show – but which rather values all makers who have uniquely responded to a need with an adaptive sensibility.

“If you place a tinkerer who works on the side of the road next to an Ivy League engineer, dynamics are bound to get interesting. Folks begin to recognize, reassess and remix value… This is something I came to appreciate in curating TEDGlobal in Africa. When you place the biochemist next to the poet or the visual artist next to the physicist, you can rely on synergies springing from their shared curiosity.”


Last year’s MFA featured a potent mix of inventiveness from robotics through to black-smithing and agricultural innovations – punctuated by recycling endeavours and global-local craft mash-ups. The event had it’s own locally fabricated radio station and endearingly analogue black-board blogger, Alfred Sirleaf.
 

This year’s MFA promises another round of multidisciplinary ingenuity. Digital fabrication is set to feature alongside artisanal eyewear. Workshops will share solar technology skills with young people and mobile hacking tips with all ages. The event will also see the African launch of Steve Daniels’ book Making Do: Innovation in Kenya’s Informal Economy. Steve’s rigorously insightful book provides a comprehensive exploration of jua kali – informal artisans who work in industrious clusters across Kenya:
 

“Wandering through winding alleys dotted with makeshift worksheds, one can’t help but feel clouded by the clanging of hammers on metal, grinding of bandsaws on wood and the shouts of workers making sales. But soon it becomes clear that this cacophony is really a symphony of socio-economic interactions that form what is known as the informal economy. In Kenya, engineers in the informal economy are known as jua kali, Swahili for “hot sun”, because they toil each day under intense heat and with limited resources. But despite these conditions, or in fact because of them, the jua kali continuously demonstrate ingenuity and resourcefulness in solving problems…

… Steve Daniels illuminates the dynamics of the sector to enhance our understanding of African systems of innovation… The study examines how the jua kali design, build and manage though theoretical discussions, visualizations of data and stories of successful and struggling entrepreneurs.”

Maker Faire Africa promises to shine a light on a wealth of African talent and turn up the volume on their diverse voices of inventiveness.

Related posts:
Indian Grassroots Innovation
Creative Waves through Collaboration

[Images – 1 + 2: From White African's Maker Faire Africa set on Flickr, 3: from the portfolio of C. Kaibiru, 4: cover detail of Steve Daniels' book Making Do]

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creative_waves_1
I was reflecting today on my involvement as a mentor on the 2007 Creative Waves Project. It was a 3 month online education initiative which sought to facilitate global participants to propose initiatives to raise health awareness in Kenya. The project championed collaborative practice and encouraged intense and pro-active engagement of participating students, pharmacists, graphic designers, health workers, professional bodies and education institutions.

Over 50 pharmacy students and 50 graphic design students from diverse locations worldwide were united by the comprehensive online platform and had contact with international mentors and participants on the ground in Kenya throughout. Health related concerns including malaria, tuberculosis and immunisation were to be addressed through a well devised learning methodology which spanned 12 weeks. This included ever-inclusive tasks within the stages of Socialising, Gathering, Identifying, Distilling and Resolving – some of which were addressed from within assigned groups and all of which were lively points of intersection.
 
creative_waves_4
As a mentor it was interesting to note the principles of self-organisation play out as some students rose to the fore and took up leadership roles, groups figured out their respective skills and capacities, particpants cross-pollinated ideas and assisted each other to overcome technical challenges. The discussion sections with collaborators onsite in Kenya were particularly active and provided essential insight to the project at large. Guest professionals came in at various stages and memorable was the input by Anne Miltenburg, of Studio Dumbar, who spoke of issues surrounding visual communication and illiteracy.

Proposals that came out of the project included a headscarf that could be laid out and used as a board game to highlight health issues, soccer uniforms which vibrantly carried relevant messages and stickers to be adhered to fruit and vegetables, bearing health information. As a mentor I found the process as rewarding as the results. Social media initiatives are gaining popularity in bringing people together to solve diverse challenges. The Creative Waves project was pioneering back in 2007 and gave all participants a taste for the power of participation. One hopes that many were inspired to go forth and… collaborate.

Photo credit: Women’s Que for HIV Testing in Kenya, by Georgina Goodwin for Vestergaard Frandsen.

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